Ecommerce: Squarespace adds new analytics

June 22nd, 2016

Even if your business doesn’t see internet-based commerce as a top priority, it’s hard to ignore it as a sizable revenue opportunity regardless of your target market. Content management service (CMS) Squarespace knows exactly how you feel. Long kept as a secondary goal, the popular service will finally make moves to better cater to ecommerce subscribers looking to get more information and ROI out of the platform.

Tools for online reputation marketing

June 21st, 2016

Like the Loch Ness Monster, reputation marketing has long been considered a figure that is shrouded in mystery. Shai Aharony from Redboot Online sums it up as "tools that allow you to analyze, track, monitor and engage online activity, giving you the power to directly respond to customer complaints and turn potentially damaging feedback into a positive experience.

Game Over: NBA team losses valuable data

June 20th, 2016

Good cyber security, much like the best NBA defenses, must be strong and able to stop threats from every which way. For the Milwaukee Bucks, their on-court and cyber security defense could both use a little practice. Yahoo! Sports reported that the Milwaukee Bucks sent out the names, addresses, Social Security numbers, compensation information and dates of birth of players as part of a spoofed email attack.

5 ways to get a better ROI from your VoIP phones

June 17th, 2016

If you’re making or receiving VoIP calls from clients you may be sitting on top of a trove of valuable data, and not even know it. Whether you’re still getting accustomed to your new telephony system and its features or you’ve been using it for much longer and are simply unaware of its existence, it’s time to take a look at your VoIP data.

Learn from this NFL team’s EMR fumble

June 15th, 2016

ESPN recently reported that a laptop containing the medical records of thousands of NFL players was stolen from the car of a Washington Redskins’ trainer. And while the team released a statement saying no health information protected under HIPAA guidelines was at risk, the incident shows that EMRs are vulnerable no matter the size of your company.